One of the skills we seldom learn in school is the crucial elements of authentic emotional connection. We learn how to convince others through numerous debate classes and events. As we move through our education and eventually secure a job, the focus continues to be...
If you are looking to create a tribe for your business or with just one person, the strategies to accomplish this universally are very similar. Research shows motivation through guilt and the long standing ‘convincing wheel’ doesn’t work in the...
Creating content that can be used online will compliment a media campaign and bring your book to the attention of both the public and other media. However, what if you don’t have a book? Can you still create content to secure the exposure you need through an online...